Dealer Policy & Requirements

 To qualify and remain a GRDIAN Authorized Dealer, your business must follow the Authorized Dealer Policy & Requirements at all times.

1. Maintain Current GRDIAN Business Information & Disclose All Locations That Carry GRDIAN Products

  • Maintain accurate and up-to-date company information and disclose all retail locations that carry GRDIAN products throughout the term of your dealer relationship with GRDIAN.

  • Qualifying retail locations can only be one of the following: physical brick & mortar store(s), commerce-enabled website(s), or temporary storefronts (events, trade shows, pop-up stores, etc.).

2. Report Sell-Through for Physical Retail Location(s) and eCommerce Sites

  • Dealers must provide sell-through information by SKU and approved retail location upon request. GRDIAN reserves the right to perform an audit of financial statements pertaining to GRDIAN sales or the business operations (conduct) to ensure compliance with this policy.

3. GRDIAN's Trademarks & Brand Policy

  • Dealers must comply with GRDIAN's Trademark & Brand Policy and represent yourself as a GRDIAN Authorized Dealer in all online advertising & sales collateral.

  • Setting up businesses, registering domain names, or social media usernames that contain any of GRDIAN's trademarks is strictly prohibited. To ensure compliance with GRDIAN's Authorized Dealer Policy & Requirements, you must only use approved marketing materials for all GRDIAN products.

  • You can read the entirety of GRDIAN's Trademark & Brand Policy.

4. GRDIAN's Minimum Advertised Price Policy

  • Dealer must understand their obligations under GRDIAN's MAP Policy and abide by them.

5. Sell to Retail Consumers Only

  • Dealer may not sell in bulk to B2B accounts, wholesalers, or freight forwarders/drop shippers for other retailers. Dealer may only sell to end consumers only.

6. Only Purchase GRDIAN Products Directly From Assigned & Authorized Distributor

  • Dealer must not buy GRDIAN products from other retailers, or from other sources not explicitly endorsed by GRDIAN.

7. Only Sell GRDIAN Products in its Original Packaging

  • Dealer may not alter original GRDIAN packaging in any way prior to reselling GRDIAN products. Removing GRDIAN products from packaging and reselling GRDIAN products in a different packaging or under a different name is strictly prohibited.

8. Use GRDIAN Supplied Core Product Data in Feeds

  • Dealer must be able to use standard set of GRDIAN supplied data in product data feeds that you distribute to 3rd party advertising venues unless prior written permission is obtained from GRDIAN.

9. No Bundling GRDIAN Products Without Obtaining Permission

  • Dealer must not re-SKU or bundle GRDIAN products in your online assortments & data feeds without receiving prior written permission from GRDIAN.

10. Bulk Sales

  • Dealer agrees to reasonably cooperate with GRDIAN in preventing unauthorized exportation of GRDIAN Products. For GRDIAN products which incorporate an individualized numerical designation (e.g. serial number) and which are sold in bulk, defined as four (4) or more units in a single transaction, or ten (10) or more units purchased by the same individual within thirty (30) days (“Serialized Bulk Products”), Dealer shall endeavor to request the following information: customer name, customer address, customer phone, product serial numbers, and dates of transaction. The customer information is not required to be transferred to GRDIAN, however it should be used to identify suspicious purchase patterns. In the event the customer refuses to provide such information, Dealer should reduce the transaction quantity to below the applicable Serialized Bulk Products threshold.

11. Customer Confusion

  • Dealer will not advertise, market, display, or demonstrate non-GRDIAN products together with GRDIAN products in a manner that would create the impression that the non-GRDIAN products are made by, endorsed by, or associated with GRDIAN.

12. Sell on Approved Retail Website(s) Only

  • Dealer must only take orders via publicly accessible eCommerce enabled web pages hosted on approved websites owned and operated by your company.

  • Selling on 3rd party sites (eBay, Amazon, Alibaba, etc.), drop-ship accounts (Buy.com, Newegg.com, Overstock.com, etc.), classified sites (Craigslist.com, Facebook Marketplace, etc.) or direct messages on forums is strictly prohibited.

13. Sell to Customer(s) Within An Assigned Geographic Territory

  • Dealer must restrict customer order shipments to shipping addresses located within your assigned country or designated territory. This includes selling or shipping GRDIAN products to end consumers online if your territory does not include the online channel. Dealer must restrict customer order shipments to shipping addresses located within your assigned country or designated territory. 

14. Ensure PCI Compliance

  • Dealer must ensure PCI compliance for all approved commerce-enabled websites owned & operated by your company.

15. Maintain Updated Privacy Policy

  • Dealer must publish and maintain a publicly accessible privacy policy.

16. Operate eCommerce Business Separately from Offline Retail Business

  • Dealer must plan inventory for your eCommerce business separately from inventory planned for your physical store’s business & provide accurate sell-thru numbers for each.

17. Security Measures from eCommerce Sites and Fraud Protection

  • Dealer must ensure industry-standard eCommerce security and fraud protection measures are in place, including two-factor authentication, authorized territory shipping restrictions, and customer fraud resolution procedures.

18. Additional Dealer Obligations for GRDIAN Dealer Locator

  • Dealer must ensure industry-standard eCommerce security and fraud protection measures are in place, including two-factor authentication, authorized territory shipping restrictions, and customer fraud resolution procedures.

19. Obey the Law, Abide by Policy Rules & Serve Customer Needs

  • Dealer must ensure industry-standard eCommerce security and fraud protection measures are in place, including two-factor authentication, authorized territory shipping restrictions, and customer fraud resolution procedures.